Adeje mayor Fraga introducing Happy Streets at Fitur. Photo: Adeje Ayuntamiento.
Adeje Ayuntamiento is taking part in an international tourism trade fair (Fitur) in Madrid presently, and as part of their presentation has launched “Happy Streets”, a booking concept allowing people to buy a huge range of tickets for different events on one webpage. The council says that under the tagline “Wherever you look, 360º of fun” the council explained about the web platform allowing visitors to look for information about events both public (Council organised) and private (including cultural, music, sports and social happenings), and then book directly.
The platform sees the Costa Adeje brand working with private institutions such as Siam Park, Hard Rock Hotel, Fara Producciones, Monkey Beach, La Terrazza del Mare, Le Club and Creventy. “For us it is very clear that what is increasingly important and what is the main challenge for us is meeting the needs of a diversity of tourists, and coming up with a leisure offer to meet all needs and expectations”, said the Adeje mayor, José Miguel Rodríguez Fraga, who has been attending Fitur with the borough tourism councillor Ermitas Moreira.
Events detailed online include The Passion (the Good Friday street theatre on the town’s Calle Grande every Easter), concerts in Siam Park, the Children of the 80s gigs in the Hard Rock Hotel and happenings in popular night-time venues such as Monkey Club, Terrazza del Mare and Le Club. “We are offering different activities for all kinds of visitors, from those who are travelling alone or with a partner to families with children of all ages”, commented the tourism councillor.
Under the Happy Streets label visitors can chose the kind of event they are interested in. By visiting www.costa-adeje.es and clicking on the Happy Streets option they will have a menu to choose from, and can view the calendar of events planned throughout the year as well as buying tickets where and when they wish to.