It’s not just here that it’s happening. Noted travel writer Paul Richardson has published THIS piece in Condé Nast Traveller where he describes how Mallorca is also “fuelled by nostalgia for the quiet, easygoing past and the current yearning for slow and sustainable travel.” As he says, mass tourism brought not just money to the island but trouble because “while its popularity soared, the Mallorquín culture was becoming ever more marginal”. Like here, there are people starting to do this, moving away from an old model that no longer seems fit for its purpose.
Before the inevitable reaction of “it’ll never happen”, “they’ve been talking about this for years”, “they need the cheap and easy money from cheap and cheerful travel”, read the article. It’s not what some want to hear, but it is happening, and it’s not just happening here. It’s a new world, and as Richardson says “Revolutions aren’t always full of sound and fury and shouted slogans. Sometimes they’re about a diverse group of people all quietly heading in the same direction. The movement on Mallorca is taking place simultaneously on several fronts” and there, as here, “the latest phase of the fightback is firmly underway”.
Apart from anything else, it’s a lovely article with some beautiful images.